Recent sales data from the Natural Foods Merchandiser 2010 Market Overview show that despite the economy, the natural retailers' core customer has continued to buy. Which categories enjoyed an increase in 2010?
Natural retailers participating in this year’s Natural Foods Merchandiser’s Market Overview reported average overall sales growth of 5.2 percent in 2010. Some categories such as produce and dairy experienced robust double-digit growth signaling that shoppers are returning to natural stores.
The natural and organic products industry is alive and well, according to Natural Foods Merchandiser magazine’s 2010 Market Overview. The industry grew 7 percent over 2009, showing that consumers are spending again and that naturals are moving in the right direction.