Jessica Rubino

Jessica
Rubino
Content Marketing Director,
New Hope Natural Media
Articles
Business advice for building a vibrant natural beauty brand 2
From connecting with retailers to conquering formulation challenges, we chatted with Weleda North America CEO Jasper van Brakel to find out what makes a natural beauty brand successful.
Personal care brands to watch from Expo West 2015 1
Sustainably sourced ingredients, high-performance antiaging products and brands glowing with authenticity took center stage at Natural Products Expo West in Anaheim.
9 top natural beauty finds at Natural Products Expo West 2015
Anti-aging, responsible sourcing and ingredient innovation stood out as key features in Natural Products Expo West 2015's many impressive natural and organic personal care products.
3 ways natural brands can build a content-marketing strategy
Content marketing may be the biggest thing in marketing strategy now. But it's not always done right. Here are three ways natural brands can take their content to the next level (hint: be authentic).
Top products making Natural Products Expo West debut
These Expo West newcomers feature inspired natural ingredients and healthy formulations, chosen by New Hope Natural Media editors.
When it comes to sunscreen, is natural always better?
Could safe chemicals be the next big thing in "natural" sun care? The Sunscreen Innovation Act, which President Obama recently signed into a law, could be a game changer for this hot category.
Delicious Living's 2015 Beauty & Body Awards Winners
Safe, nontoxic personal care is taking off with clean ingredients, research-backed results, innovative forms and cool branding. Check out the winners of Delicious Living's 2015 Beauty & Body Awards.
The best of natural beauty in 2014
From foodie beauty to you've got male (market opportunity), these are the top trends that shaped the natural and organic personal care industry in 2014.
5 natural skin care products that fight time naturally 1
With $37 million in sales, natural products retailers can't afford not to sell natural facial lotions and creams. Learn more about five of our favorite antiaging products and the ingredients shoppers are seeking.
Age Well: High-performance natural skin care supports healthy aging
Science-backed ingredients are boosting natural personal care.
Why 2015 should be the year we ban triclosan 1
Triclosan takes another hit in a new research study -- so why is this endocrine disrupting chemical still abundant in personal care products?
A closer look at 2014 Expo East NEXTY Lifestyle Award winner Buff Her House of Exfoliation
Buff Her House of Exfoliation receives a Natural Products Expo East NEXTY Award (People's Choice) for its new line of foodie-flavored skin care.
A closer look at 2014 Expo East NEXTY Lifestyle Award winner #MPWR
#MPWR receives a Natural Products Expo East NEXTY Award (Editors' Choice) for its smartly marketed USDA Organic certified skin care line for teens.
Fun and fresh natural beauty trends at Natural Products Expo East 2014 (video)
From natural deodorant to skincare products for teens, check out these new natural beauty products hitting the shelf from Natural Products Expo East.
9 natural beauty product standouts spotted at Expo East 2014
The big wins in personal care products found at Natural Products Expo East target customers not always served in the natural foods store beauty area.
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