Kelsey Blackwell

Kelsey
Blackwell
Senior Food Editor ,
Natural Foods Merchandiser
Articles
Starkie Sowers runs Clarks education programs.
Clark's creates top-notch education program for employees 
Clark's Nutrition and Natural Foods Market managed to differentiate itself in the crowded California market through a proprietary education program.
The newest natural snacks.
The trends and flavors behind America’s new favorite snacks  1
Take a look at these product picks that are giving a nutritious boost to the snack category. Convenience is no longer an enemy of healthy eating.
4 sprouted products give new life to snack staples 
Sprouted foods have always been a health-food mainstay and now they're popping up in snack staples like trail mix and pretzels. The newest sprouted food products also highlight interesting ingredients like heirloom grains and lentils.
4 snacks taking seaweed mainstream 
From "alternative" to "all the rage," seaweed has seen a remarkable transformation over the last 10 years thanks to increased demand for healthy, low sodium and low fat snacks that still pack a savory, salty crunch.
6 new paleo products combine caveman and convenience 
Paleo diet-specific foods still make up just a sliver of the specialty-diet category, but many smaller brands that are jumping into the paleo ring are rightly betting this sector could have big potential.
Epic Bar: Merging meat and nutrition bar 
In creating a high-protein bar made of 100 percent grass-fed meat, the founders of Epic Bar broke new ground in the protein bar category. One of the biggest challenges? Dealing with USDA labeling requirements.
5 fruit snacks that return to real-food roots
The fruit snack category is due for a renaissance and these products, packed with simple, whole fruits and new, unexpected ingredients, are the ones we see leading the way.
Seasnax: a new force in the surging seaweed market 
Seasnax founder Jin Jun shares how the up-and-coming seaweed snack company's hands-on mentality toward relationship building and marketing has paid off bigtime.
Ancient grains, superfruits and convenience perk up the newest hot cereals 
The newest generation of breakfast cereals skip ho-hum ingredients and sugary additions, instead fortifying their blends with ancient grains and superfruits while still offering convenience.
PCC fights for the right to know and you can, too 
PCC Natural Markets in Washington state leads right-to-know efforts and your store can, too, with these tips from Initiative 522 leader Trudy Bialic.
As a natural retailer Wendy Meyerson goes beyond grocery.
Wendy Meyerson beyond grocery 
Under Wendy Meyerson's leadership, Syracuse, N.Y.-based Natur-Tyme has doubled in size and expanded its offerings to include a cafe and a full-service salon.
Raw foods take center plate 
Stock up on these 5 new products that put flavor and quality ingredients first.
Food in pouches top trend in 2013
Top 12 packaged food trends of 2013  3
From perfect gluten-free pasta to personal ice indulgences, see which food trends shaped the natural products industry in 2013.
First Bite: Kale dog treats?
Our senior food editor, Kelsey Blackwell, receives dozens of new food products from natural manufacturers. She'll choose one intriguing item to feature in the Instagram video series First Bite. This week, new doggie treats from Brad's Raw.
Alternative sugar sales not so sweet 
Though health conscious consumers increasingly seek to cut the sugar, alternative options are failing to capture sales. What gives?

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The NBJ|Engredea Monograph is a series of reports filled with exclusive content on an ingredient or ingredient category, and includes market data, science, intelligence and in-depth coverage.

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