O'rya Hyde-Keller

O'rya
Hyde-Keller
Articles
Healthy smiles, healthy sales
Kids’ oral care sales are on the rise—and it doesn't end with toothpaste: There’s a range of new products aimed at encouraging good oral-hygiene routines at a young age.
Personal care ingredients good enough to eat 1
Which popular foods are migrating to beauty products?
Be alert to insomnia sales
By learning what's causing their insomnia, and how different remedies work, you can help your customers get their Z's naturally.
New in Supply
Oct 29, 2014
Best Practices
Functional Ingredients

How do you design a successful clinical trial?

It costs a lot to design a clinical trial on your ingredient. So don't blow it by choosing the wrong end point that you can't market, or don't adequately power it for statistical significance. Or a host of other reasons why things could go wrong. Check out this one-minute wisdom to get you pointed in the right direction....More
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