Todd Runestad

Functional Ingredients

I've been writing on nutrition science news since 1997. Currently I'm editor-in-chief of Engredea, which includes Functional Ingredients magazine, Engredea Daily eNewsletter, NEXT Innovation Summit conference, Engredea Monograph series, and Engredea trade show linking suppliers and manufacturers in the global nutrition business. In addition, I'm supplements editor for and Natural Foods Merchandiser. Follow me on Twitter @ToddRunestad
My daily vitamin regime includes a quality multi, B complex, C with bioflavonoids, >2,000IU vitamin D, E, magnesium, high-selenium yeast, alpha-lipoic acid with carnitine, coQ10, fish oil concentrate, probiotics and some adaptogenic herbs. 
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FI How-To: What can fish oil marketers do in today's down market?
One-minute wisdom: How to fix today's omega-3 downturn?
Supplements’ new ally: the military
Supplements are in the process of gaining an unlikely ally in the war on health and well-being: the U.S. military. What could Uncle Sam be looking for?
How DSHEA changed lives, from those who fought for and won its passage
Two decades on, the history of innovation and growth in the dietary supplements industry is a sight to behold. We canvassed some of the industry business leaders who fought and won passage of that landmark legislation for their thoughts on how DSHEA changed the world – for their companies, the industry, consumers, and themselves. Read it and reap! (Tip o’ the cap to the Council for Responsible Nutrition (CRN) for running herd on its member companies represented here.)
Weight-loss supplements that have science behind them
5 weight-loss supplements that have science behind them 
Weight-loss supplement sales have been sluggish as the category has become scrutinized. But there are science-backed supplement you should be stocking.
There's more truth to Dr. Oz's weight-loss boosters than many admit 
Dr. Oz's recommendations command massive buying power. When it comes to weight-loss pill ingredients, how effective are his recommendations? Read on for a scientific analysis of the effectiveness of African mango, raspberry ketones, green coffee bean, 7-keto and forskolin.
How do you design a successful clinical trial?
It costs a lot to design a clinical trial on your ingredient. So don't blow it by choosing the wrong end point that you can't market, or don't adequately power it for statistical significance. Or a host of other reasons why things could go wrong. Check out this one-minute wisdom to get you pointed in the right direction.
FI How-To: What's the next big thing under the deep blue sea?
Krill totally disrupted the omega-3 fish oil industry. What other marine biomass might be ripe for the healthy consumption?
10 trends shifting the way products are being made
Consumers want more: more transparency, more healthy ingredients, more energy. And also, consumers want less: Less gluten, less allergen triggers, less GMOs. How are these desires translating to new product development?
5 things Dan Fabricant wants you to know now
What doesn't Dan Fabricant know? We caught up with him at SupplySide West in Las Vegas, where everything he said was a winner.
FI How-To: Can the fish-oil industry be saved?
For the first time since forever, the omega-3 sector is experiencing a downturn. Is there anything to be done to right this ship?
Group defining “natural” kicks into high gear 1
Organic is officially defined. Natural is broadly used in finished products but confusion leads to lawsuits. ONHA is trying to fix that. Will consumers buy into it?
11 'clean label' ingredients and technologies driving healthy new product development 1
The term “clean label” has been percolating under the surface for the last few years. Part of the non-GMO and organic movements, it is out in the open now. Product developers now have greater access than ever to suppliers who can provide the wherewithal for healthy new product offerings. Get some!
What's the state of the omega-3 krill sector today?
Is it true that krill is eating fish oil for lunch? What does the future hold?
Kid stuff: Anything but a pill, Mom! 

The ground is shifting in the multivitamin world. Adult multivitamin sales are down 9 percent over the last year in the natural channel, according to SPINS data. But fret not! Supplement makers are merely diversifying, so women’s multivitamins grew 10 percent, men’s multis by 5 percent, and children’s multis by 6 percent.

Research supports supplement options for ADHD in kids 2
The PS-omega-3 complex combination offers promising results in treating ADHD in children
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