Practitioners of integrative approaches to medicine have long championed dietary supplements for their role in preventive care, but a mounting tide of evidence suggests that practitioners and physicians in more traditional allopathic specialties—namely, bariatric surgery, plastic surgery and physical therapy—are now bucking convention and embracing the usefulness of well-studied ingredients to support their practices. These specialists are teaming with supplement companies to create targeted sales and develop innovative new products and models that connect the dots between patients and healing. The results are slowly bringing to fruition new channel...
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