ChromaDex, Inc.

ChromaDex, the leading supplier of phytochemical reference standards, was established in 1999 to become the market leader in the creation and supply of botanical reference standards along with related phytochemical products and services. There is a rapidly growing awareness, both at the consumer and government regulatory level, of the need for reference standards and other quality assurance methods to identify or marker active substances, drug/compound interactions and the presence of toxic or adulterating materials. ChromaDex provides the tools necessary to help with quality control of the products in the market and has established itself by combining scientific rigor to its products and services along with a strongly customer centric business model. The main thrust is to create industry products and services to every layer of the functional food, pharmaceutical, cosmetic and dietary supplement markets. ChromaDex is "setting the standard" for the industry.