Nutrition Business Journal

Is organic cool? Thought leaders, consumers respond

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Discuss this Video 3

on Sep 27, 2012

Would also be interesting to hear what people shopping at a traditional grocery store think.

on Sep 27, 2012

That's a very good point, and something we realized pretty quickly as we were filming. But I think the consumers in the video here illustrate Brendan Synnott's point--if you're in the cult, you think it's cool.

on Sep 27, 2012

That's the next video!

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