Nutrition Business Journal

NBJ Integrative Medicine Report

What is in this article?:

With the passage of the Affordable Care Act, integrative medicine received a welcome shot in the arm.  The 2011 Integrative Medicine report, formerly known as the Complementary & Alternative Medicine (CAM) report, features in-depth analysis of the U.S. integrative medicine market.

 

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View Table of Contents and Executive Summary

 

Data presented includes:

  • Statistics on national healthcare expenditures
  • Proprietary data on the practitioner supplement channel
  • Sales figures for condition specific supplements, prescription drugs and over-the-counter drugs
  • Service revenues and analysis of integrative medicine modalities, including acupuncture and osteopathy
  • List of top practitioner channel companies ranked by U.S. supplement sales and 1-page company profiles on the top 12 supplement companies in the practitioner channel

New to the report:

  • SWOT analyses for several leading practitioner supplement companies
  • Profiles of major healthcare organizations within the integrative medicine world
  • History of complementary & alternative medicine and the path to integration
     



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