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| Product | The brand | Why men will love it | Tip |
| Aubrey Organics Ginseng Mint Aftershave | Aubrey is dedicated to organics and making clean, natural products. | This aftershave smells great and has no chemical preservatives. However, it does contain PABA, a potential skin irritant. | Don’t let the higher price turn you off; a little goes a long way toward giving a fresh, bracing feel after razor or electric shaves. |
| Dr. Bronner’s Peppermint Pure-Castile Soap | Long a mainstay for outdoor enthusiasts, Dr. Bronner’s is big on health food street credibility, and it makes good soap. | Yes, the packaging says hippie, but the first whiff will clear your mind of that self-conscious thought. And the soap is made with organic oils. | Unlike some other natural soaps, Dr. Bronner’s offers lots of lather. Keep the liquid soap in the original dispenser; the product is so thick—nearly like bar soap—that it may clog other squirt bottles. |
| Giovanni Organic Hair Care Tea Tree Triple Treat Shampoo | From shampoo to “styling spritz,” Giovanni offers a full line of natural hair products. | This shampoo infused with tea tree oil—a personal-care powerhouse offering significant antiseptic properties without causing skin irritation—cleans your hair and leaves your scalp feeling great. | Hide this from your significant other—unless you’re sharing. |
| Lafe’s Natural Crystal Hemp Oil Active-Scent Deodorant | Lafe’s makes one thing—deodorant—and it has ten types from which to choose. | It’s effective, and there’s no aluminum, which has been linked to Alzheimer’s disease. The deodorants also are free of parabens, preservatives that recently have been found in tumors. | Give it a chance. It’s different, but it works. And if you’ve never tried (or are turned off by) “rock” deodorants (crystal-like stones you wet and rub under your arms), opt for the roll-on or spray-on deodorant types from Lafe’s. |
| MyChelle for Men So Clean | MyChelle is a small company focusing on facial care. | It’s “a cleanser, beard shampoo, or shaving medium” that has a rugged fresh-from-the-barber smell. | This isn’t foam from a can, so you’ll need to experiment with whether you’ll use the product in the shower or after and figure out the amount of water you’ll need to get a lather going. |
| Weleda Everon Face Balm | Weleda is a personal care and homeopathic company that makes high-end and effective natural beauty products. | The Everon Face Balm is for “extreme weather conditions,” or for after biking, working on the car, or anytime you need extra healing moisture for your face. | Take care to use just a dab here, a touch there. Too much can cause greasy skin. |
| —Bryce Edmonds |