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April 2012: Vitality Guide

A letter from the editor

Apr. 2, 2012

Commentary

Consumers young and old pursue healthy aging

Baby boomers aren't your only customers who are interested in solutions for healthy aging. Can you guess who else is looking for anti-aging solutions in your natural store?...More

Bulletin Board

Apr. 2, 2012

Article

Natural Foods Merchandiser

Exercise your brain to ward off cognitive decline, Alzheimer's

Challenging your brain can keep it active - and healthy....More
Apr. 2, 2012

Article

Natural Foods Merchandiser

Retailer Roundtable: How is your store using mobile technology to engage customers?

Four retailers offer their tips for sucessful social media marketing....More

In the Aisle

Apr. 1, 2012

gallery

6 top stress and sleep supplements 2

Here are six top stress and sleep supplements to help moderate the effects of stress and alleviate insomnia.
Apr. 1, 2012

Article

Natural Foods Merchandiser

NFM Secret Shopper: What is cellulose doing in my supplements?

Each month, NFM’s secret shopper heads incognito into a natural products store with a question. The employee’s answer—and our expert’s evaluation of the response—is reported here. Our aim: to help you improve your store’s customer service....More
Apr. 1, 2012

Article

Natural Foods Merchandiser

10 ways to attract and serve baby boomer shoppers

Enticing baby boomers to your store makes good business sense. Here are some expert tips....More

The Quest for Healthy Aging

Apr. 1, 2012

Article

Natural Foods Merchandiser

3 ways to promote healthy aging to your customers

Get the latest knowledge about how a person’s body ages at a cellular level, along with tips for marketing that information to natural products shoppers....More
Apr. 1, 2012

gallery

7 emerging anti-aging supplements 2

Doctors recommend supplements for healthy aging. Recommend these emerging anti-aging supplements to your shoppers.
Apr. 1, 2012

Article

Natural Foods Merchandiser

Dr. Oz recommends L-carnosine for healthy aging 2

New studies show that L-carnosine can reduce fine lines and wrinkles and improve brain function. Here's why Dr. Oz loves the ingredient....More

Research

Apr. 1, 2012

Article

Natural Foods Merchandiser

Folic acid: friend or foe?

Can too much folic acid fortification be harmful?...More

Ideas

Apr. 1, 2012

Article

Natural Foods Merchandiser

Increase skin care sales with strategy and technology

With new technology, your store can convince customers that natural products can be just as efficacious as those chemical-laden offerings sold in high-end beauty stores....More
Apr. 1, 2012

Article

Natural Foods Merchandiser

3 ways to reach baby boomer shoppers with social media

Contrary to popular belief, baby boomers are plugged in to social media. Does your natural store know how to reach them?...More

Checkout

Apr. 1, 2012

Article

Natural Foods Merchandiser

Super Supplements succeeds by creating a 'shopping experience' 1

Super Supplements shares how it attracts and retains baby boomer shoppers looking to support health and vitality with supplements—from lower shelving to dedicated customer service....More
Apr. 1, 2012

Article

Natural Foods Merchandiser

3 tips for making your store a supplement destination

Super Supplements' Al Briscoe gives tips for making your store a supplement destination like his....More

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