Fido has it pretty good these days. If he's lucky, his Baby Boomer master gives him gourmet, preservative-free, organic dog food with a little natural glucosamine to keep his joints working; some probiotics for healthy digestion; omega-3s for his brain and coat; and maybe even a lutein supplement to keep his eyes healthy. As humans adopt healthier eating habits and use supplements to prevent disease and stay healthy longer, many want to offer the same health benefits to their pets. Pet owners are also becoming increasingly savvy about bioactive ingredients — especially those for specific conditions, such as joint health, obesity, digestion,...
Sign in to view
the full article
This article is part of our paid subscription packages. You need to subscribe (and sign in) to gain access to this Subscriber Only Content.
Why Subscribe to Nutrition Business Journal?
- In-depth perspective on the $226 billion global nutrition industry
- Receive monthly issues and access up to 5 years of back issues
- Downloadable data files, presentations, and more





