Bloomingdale, IL – Elwood Richard doesn’t do it for the awards, he does it because his core values drive him to make the highest quality products for the lowest prices, and to always strongly support industry efforts. Even so, the display cabinet in NOW Foods reception area is getting awfully crowded.

On July 18th, Mr. Richard was given the NNFA Crusader award for decades of commitment to furthering the industry. The following week he was a recipient of Nutrition Business Journal’s Lifetime Leadership Award which recognizes executives for going beyond the call of duty in their efforts on behalf of the nutrition industry.

The company Mr. Richard founded has also been recognized repeatedly: At the same NBJ ceremony, NOW Foods received a Gold award for Industry Support.
On August 25, 2004 NOW was given an Export Achievement Award from the US Department of Commerce. NOW Foods received 19 VITY Awards for 2004, an astonishing nine awards more than the company was given in 2003. These product awards indicate top sellers as voted upon by retailers. The company also won first place for Sales and Specials, and second place for Best Customer Service. The Vity Awards are conducted by Vitamin Retailer Magazine, which also named NOW the Manufacturer of the Year in 2003.

Recently NOW Foods tied for top honors in highest consumer satisfaction ratings among health food store customers in a survey conducted by The Hartman Group for Consumerlabs this year as well. The National Safety Council has repeatedly recognized NOW Foods for its excellent safety record in the manufacturing facility with its annual award.

Elwood Richard, NOW Foods President, has been an active member of the natural products business since 1960. Mr. Richard’s co-founded the NNFA standards committee, and sponsors industry organizations such as Citizens for Health, NNFA, ABC, NPF, AOAC and AHPA. NOW Foods serves as an example of a company that produces high-quality products, supports independent retailers and upholds high standards of social and environmental issues.

NOW Foods (www.nowfoods.com) is a family owned and operated natural products manufacturer/distributor with a 35-year legacy of providing high quality nutritional supplements at affordable prices. The A-rated GMP certified facility boasts state of the art manufacturing capabilities. NOW maintains a Wet Lab and an Analytical Lab with industry leading analytical methods to assure ingredient Identity and potency, as well as a Microbiology Lab to test for contaminants. NOW employs one of the finest teams of product quality experts in the supplements industry. They conduct specialized tests, analyses and inspections that allow the company to offer superior products that surpass every possible independent test. The Richards' family pledge is "underlying NOW's commitment to quality is our commitment to you - to provide the best products available at a reasonable price and, thereby, play a meaningful role in the quality and extension of human life." For more information visit www.nowfoods.com Come visit our plant in Bloomingdale, Il (tours by appointment).

Source: NOW® Foods
Contact: Suzanne Shelton, Suzanne@SheltonGroupPR.com (847) 676-4337