In his first year as CEO, Robert Craven is bringing new energy to MegaFood—and riding a wave of growing consumer demand for supplements that act more like food. What are the biggest challenges in the category?...More
Focusing on supporting the body’s natural process of inflammatory balance is both a legal and effective approach to educating consumers about the importance of joint flexibility....More
A healthy joint is so much more than bones and cartilage. Author and nutrition and exercise expert Shawn Talbott, PhD, explains the role of inflammation in joint and bone degradation....More
Whey protein has long been the go-to protein source in the sports nutrition market. But a new study could spell opportunity for other proteins and expand formulations beyond athletes and weekend warriors....More
Nutrition labels are swimming with acronyms that confuse shoppers. Find out the differences between Daily Values (DVs) and other label acronyms....More
Gaze into our natural products industry crystal ball and get a sneak peek at the future of healthy. These Nexty nominees represent some of the companies, products, people and ideas promising to shape tomorrow's natural products landscape.
A return to healthy, whole foods is shifting the type of supplements sought by consumers. Here, Natural Vitality's Ken Whitman makes the case for whole food supplements....More
Today's supplements offer relief for stressed-out and tired workers who increasingly look to natural stores for natural solutions. Here are the key ingredients and top supplements to recommend....More
CornerStone Research & Development, a supplement manufacturer, was acquired by an affiliate of Sun Capital Partners for an undisclosed sum. The deal is one of many recent purchases in the supplement market....More
"Whole food" supplements were hot at Natural Products Expo West 2012. Getting nutrients in a form closest to Mother Nature sounds great—and is gaining traction with consumers—but are these supplements really more effective?...More
Strategic acquisitions in the supplement sector are heating up as Schiff Nutrition nabs immune health company Airborne for $150 million in cash. Following this and recent sales of New Chapter and Emergen-C maker Alacer, who's next in line for acquisition?...More
DMAA is a stimulant ingredient that goes by many names and is found in preworkout sports supplements. Here's why industry and FDA is concerned with DMAA's use....More
Super Supplements shares how it attracts and retains baby boomer shoppers looking to support health and vitality with supplements—from lower shelving to dedicated customer service....More
