More in Marketing

More in Marketing

Dec. 21, 2012

Article

Natural Foods Merchandiser

Retailer Roundtable: What's attracting new customers to your store? 1

Natural retailers reveal creative strategies for increasing foot traffic and dollars spent in store....More
Dec. 18, 2012

Article

Nutrition Business Journal

The future of 'new' ingredients

Novel ingredients give way to novel technologies—think nanotechnology & plant cell culture—as nutrition industry evolves....More
Dec. 18, 2012

Article

Engredea News & Analysis

NPF Truth in Advertising notifies FTC of illegal drug claims

Self-regulatory effort completes 100 warning letters in 2012....More
Dec. 17, 2012

Article

Nutrition Business Journal

Specter of class action litigation looms over ‘natural’ products

Plan to sell in California? Know this before putting ‘natural’ on your label....More
Dec. 17, 2012

Commentary

Nutrition Business Journal

How to beat The Dr. Oz Effect: Sell a good product 4

Instead of reacting to The Dr. Oz Effect, here are suggestions for a more proactive way to anticipate new trends....More
Dec. 17, 2012

Article

Engredea News & Analysis

FoodDrinkEurope welcomes approved health claims

Here's why EU food industry organization applauds new rules....More
Nov. 20, 2012

blog

The Naked Brand: Saving the planet by telling the truth

A new documentary film featuring Alex Bogusky, Yvon Choinard, Shaquille O’Neal and others explores how the rise in consumer power is forcing corporations to become more transparent. The bottom line is that it’s no longer good enough to look great—companies must actually become great....More
Sep. 19, 2012

blog

Is organic cool? 2

No. Well… maybe. The editors of NBJ would like the organic industry, and perhaps the world at large, to believe it is....More
Mar. 9, 2011

Commentary

newhope360

6 tips for building a break-out natural product brand 2

Any company can redefine its branding or advertising approach. Does yours need a facelift?...More

Retailer Roundtable: What's attracting new customers to your store? 1

The future of 'new' ingredients

NPF Truth in Advertising notifies FTC of illegal drug claims

Specter of class action litigation looms over ‘natural’ products

How to beat The Dr. Oz Effect: Sell a good product 4

FoodDrinkEurope welcomes approved health claims

The Naked Brand: Saving the planet by telling the truth

Is organic cool? 2

6 tips for building a break-out natural product brand 2

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