This chart provides sales and growth data for U.S. vitamin supplements from 1995-2011 by channel and product category plus product forecasts for 2012e-2020e.
Product categories include: Multivitamins, vitamin C, vitamin E, B vitamins, vitamin A/beta carotene, vitamin D and Other/Combination vitamins.
In addition, for the years 2003-2011, sales and growth by Natural/Specialty Retail, Mass Market Retail and Direct to Consumer channels are broken down by product.



